Which electronic marketing technique should I use to generate additional traffic in the short run?
Study Case: Generating Business for Shoulder Season to our Tulum located Luxury Hotel client - Wakax Hacienda - 48 Keys - Independent...
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GOLDEN COLLECTION HOTELS
LUXURY HOSPITALITY ATELIER
SALES | MARKETING | REVENUE
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GOLDEN COLLECTION HOTELS
WELCOME YOU!
Welcome to our Atelier, we are here to help your property grow and strengthen its exposure. Let our luxury hotel experts advise you on the best market practices.
With our combined experience of more than 25 years, we offer advisory, consulting and outsourcing services in the areas of Sales, Marketing and Revenue Management.
Contact us, and get free advice for your hotel.
Telephone service hours: Monday to Friday - 9 am to 6 pm
about us
After collaborating for more than 15 years with the most emblematic brands in Mexico, such as Nizuc Resort & SPA, Grand Velas, Banyan Tree, and Hotel Esencia, key properties of the Luxury Hotel industry, a genuine need to find hidden secrets, unique properties that reflect art and architecture, we decided to embark on a journey to discover the best properties in Mexico and the world, founding a Sales, Marketing and Revenue Management Atelier. This is how Golden Collection Hotels was born, as a solution to bring beautiful properties closer to those adventurous hearts who, like us, enjoy good travel. We provide independent Hotels with the help and advice from experts in Luxury Hospitality, in a simple, efficient, and highly profitable way.
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study cases
WE LEAD BY EXAMPLE
Get to know and be inspired by our success stories, from our study cases.
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Hotel Esencia
Upscale Luxury Hotel Xpu-Ha, Quintana Roo
Revenue Management
Through a restructuring of its distribution, market segments and a brand positioning study, we were able to capture the right customer niche for this iconic Hotel, maximizing its average rate and reaching Ranking No. 1 against its competitors Benchmark. Thanks to the effort to optimize the prices of each room, the Revpar of the entire property increased, generating great profitability for the client and leaving a legacy that will last for the brand.
fifteen%
annual growth on average daily rate year over year, even after the pandemic.
8%
Revpar annual growth year on year, achieving up to 44% increase in 2021.
Wakax Hacienda
Luxury Hotel in Tulum, Quintana Roo
Sales, Marketing and Revenue
Wakax Hacienda was a hidden gem that very few knew about, brand positioning was the first thing we worked on, reaching the right niche of customers by increasing rate elasticity, in addition to optimizing e-commerce strategies, we managed to generate more traffic, which It was optimized through a Yielding and Dynamic Pricing strategy to quickly increase the average rate and occupancy of the property.
16%
Month-over-month occupancy growth, since the arrival of GC Hotels.
7%
Rate growth month over month, achieving a constant increase in revenue.
Wakax Hacienda
Luxury Hotel in Tulum, Quintana Roo
Sales, Marketing and Revenue
Wakax Hacienda was a hidden gem that very few knew about, brand positioning was the first thing we worked on, reaching the right niche of customers by increasing rate elasticity, in addition to optimizing e-commerce strategies, we managed to generate more traffic, which It was optimized through a Yielding and Dynamic Pricing strategy to quickly increase the average rate and occupancy of the property.
16%
Month-over-month occupancy growth, since the arrival of GC Hotels.
7%
Rate growth month over month, achieving a constant increase in revenue.
Top-notch Technology for your Hotel
From the creation of a professional website, Hotel Management System (PMS), Booking Engine, Channel Manager or CRS, Rate Shopping and our most recent partner in Benchmark of Hotel KPIs, we have the best alliances to generate direct sales and connect with online agencies.
Do you want to connect your hotel with the main online travel agencies and improve your sales?
We have preferential prices and assistance during the configuration and installation of your systems!
get inspired
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